Indian Handicrafts Business – Weaving EU Dreams

Posted on 20. Jun, 2010 by amauto in Uncategorized

The European Union is quick getting one particular of one of the most substantial export destinations for Indian handicrafts, right after the US. Indian handicraft units have previously manufactured their presence felt strongly in Germany and Italy. Lucrative chances as well as the rising global popularity of Indian Handicrafts are prompting smaller and medium enterprises (SMEs) inside handwork sector to foray into the EU with their merchandise. Although the Indian handicrafts industry has witnessed a constant growth of 15% above a decade, the country’s share inside the US $100 billion international handwork current market is merely 2%. The major reason for this will be the inability of Indian handicrafts to tap the immense potential of overseas markets for example the EU. The Indian handicrafts sector has not been able to fully capitalise about the lucrative opportunities inside European Handicrafts From India market Virtually 46% in the EU handicraft imports arrive from China whilst India accounts for only 5% with the identical. To match the export volumes of China, Indian SMEs have stepped up their production and exports of wooden gifts and handcraft towards the EU. Within the past few years, Indian SMEs have elevated their supplies of handicrafts to Germany, France, Spain, Italy along with the Netherlands. This may be largely attributed towards the rise in demand of wooden gifts and handicrafts in these nations. Participating in Indian Textile Tradition trade fairs in the EU has helped Indian SMEs achieve an invaluable insight on the EU industry. They have also established linkages with some distinguished importers and distributors. Nevertheless, Indian handicraft exporters will need to resolve concerns concerning good quality, colour, environmental friendliness of products and compliance of solutions with EU standards and regulations to attain the loyalty of this market place. Diversifying their product line-up and expanding their exports and operations will also help handicraft units to capture a larger industry share inside the EU.

Tags: Handicrafts From India, Indian Handicrafts, Indian Textile Tradition